Writing
Essays, Stories & Ideas
Personal essays, long-form pieces, and fiction — written with the same discipline I've applied to messaging for 25 years.
THE SECOND STORY
The ideas I can't stop turning over.
The ideas I can’t stop turning over.
On identity, ambition, and the stories we tell ourselves at work and in life. Expect essays, observations, and notes from a novel in progress.
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© 2026 Mike Sweeney | All Rights Reserved
© 2026 Mike Sweeney | All Rights Reserved
© 2026 Mike Sweeney | All Rights Reserved



